The silence from IBM on their stealth XIV announcement this past week has been deafening. And I can assure you that IBM PR would be embarrassed to know how many people have read my XIV
post expose since I published it Tuesday afternoon. The traffic to my blog has been at an all-time high this week.
One reader picked up on the bullet about the power overhead of the XIV's one-size-fits-all 180 drive standard configuration, and he sent me the calculated annual costs for power and cooling of a single XIV frame (based on the specs posted by IBM).
This got me thinking. As many of you know, Moshe and his new-found IBM sales team have been visiting virtually the entire EMC customer base offering them "free" XIV systems for evaluation.
And I know that at least some of my readers have taken advantage of the free storage offer - it's hard to turn down "free" in today's economy.
But if you're one of them that did, you might want to sit down before I go on....
Oh, sorry - don't sit over there. That chair is for the EMC sales reps that jumped ship for XIV. Let's find you a more appropriate seat... over here in the corner looks better.
There now - are you comfortable?
Because what you probably didn't realize is that the "free" 180-drive XIV array that IBM is offering you to evaluate will actually cost your company more than $20,000.00 a year in electricity alone to operate and cool.
That's pretty outrageous for a measly 80TB of usable capacity, don't you think?
Thankfully, there aren't all that many of you that got sucked into this marketing ploy. And hey, it wasn't as Deceptively Delicious as Microsoft's Mojave stunt now, was it? I mean, the IBM rep informed you up front about the power costs, right?
And why the heck did TonyP bring Mojave up in his blog this week in the first place?
Wasn't there anything significant happening at IBM this week that he could blog about?
Did he too miss the XIV announcement, like the rest of IBM Marketing?
You want me to stop rambling for a minute while you run off to unplug that XIV space heater before your boss finds out you've been wasting so much money and energy?
No worries, I'll wait. Meet you back here after the break...